Content Creators & Facebook Jail: Put Some Money On My Books
Are we giving these platforms more power than they deserve? Are they really giving us the results we think that they do? What proof do you have that social media is necessary for your business?
Our experiences with Facebook give us a jumping-off point to talk about making sure the tools fit our business needs. It robs from our businesses to fit our needs around the tools. We have to be clear about what social media gives us in exchange for our time and money. If we are good with that exchange, then so be it.
This conversation really isn’t about Facebook Jail.
Facebook is the context in which we have this conversation because we could have had a very similar conversation about Twitter, TikTok, LinkedIn, about whatever other platform.
You have to choose these tools on your terms. So the first thing is you have to understand what your terms are. Don’t let the tools like decide what your terms are. You have to decide what your terms are.
In this episode you will learn:
- Is being on social media platforms such as Facebook, Instagram, Twitter and TikTok really making you money in your business?
- Are you really receiving monetary value in coaching memberships or groups?
- Are your social media followers and friends converting into clients?
- Is showing up all you need to be a successful content creator?
- What impact does Facebook Jail have on you as a small business owner, influencer or creator?
Did I actually violate Facebook’s (Meta’s) Community Standards?
Taken from Meta’s Transparency Center.
We aim to prevent potential offline harm that may be related to content on Facebook. While we understand that people commonly express disdain or disagreement by threatening or calling for violence in non-serious ways, we remove language that incites or facilitates serious violence. We remove content, disable accounts and work with law enforcement when we believe there is a genuine risk of physical harm or direct threats to public safety. We also try to consider the language and context in order to distinguish casual statements from content that constitutes a credible threat to public or personal safety.
This Facebook Friend was doing research for a fictional character in her book. She asked for our opinions. I gave mine. According to Facebook’s Community Standards, I didn’t commit a violation. I even submitted an appeal.
They banned me from posting for 24 hours and my account is restricted for 30 days. There’s nothing I can do about it.
Here are some additional coaching tools & resources
We discussed this type of unfair behavior such as Facebook Jail in a previous episode when we were The DataCast. People devote intellectual labor to their craft. Various systems have found ways to extract the intellectual labor of marginalized creators, especially Black creators, free or at unethically cheap rates. Many individual creators are essentially locked out of reward systems because their products and services are unsafe from poaching. We talk about new tools to help vulnerable creators maneuver predatory environments.
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